Clearer labels and more efficient organization for The Cut Butchery
Located in the heart of Alexandria, Virginia, The Cut Butchery is a modern butcher shop committed to quality cuts and exceptional presentation. As a new business with high standards and an eye for detail, owner Alex Kilroy wanted every element of the customer experience to reflect the shop’s upscale, clean, and informed brand. From fresh meats to imported cheeses and wines, each product needed pricing that matched the quality of the display, without adding complexity or cost. That’s where Edikio Price Tag came in.
Edikio Price Tag delivers professional, clean, and cost-effective labeling to the premium butcher shop
Challenge: Creating Clean, High-End Displays on a Budget
Launching a premium butcher shop is no small feat. For The Cut Butchery, every detail mattered, especially how prices and product information were presented to customers.
“As a new business, everything was a challenge,” said Alex Kilroy, Owner. “Our goal was to present our pricing in a high-end, easy-to-read format that we could keep clean and sanitary without breaking the bank.”
Traditional tags or handwritten signs didn’t align with the brand image and presented issues with hygiene, consistency, and staff training.
Solution: Dual-Sided Tags with a Touch of Class
To meet their needs, Kilroy chose the Edikio Price Tag Duplex, a professional ID card printer designed specifically for retail price tags. With dual-sided printing capabilities, Edikio allowed The Cut to create custom tags that served both the customer and the employee.
One side displayed clean, polished product descriptions and pricing; the reverse included SKU numbers and cut details for staff. “The template makes it easy to maintain consistency for the team and adds recognition for our regular customers,” Kilroy noted.
Results: A Better Experience for Customers and Staff
The impact was immediate. Customers appreciated the hygienic, non-invasive tags that didn’t pierce the meat, while also finding the information clear and helpful. The shop’s displays now reflect a higher-end aesthetic with a streamlined system for staff. “I really like the images being printed on the tags versus having to explain every detail of the product,” said Kilroy.
The Edikio system has proven to be an essential tool in helping The Cut Butchery look as premium as the products it sells.
Three All-in-One Solutions for Easy Label Management
Edikio Price Tag offers all-in-one printing solutions, ready to use on delivery. Each kit includes :
- A label printer: Professional single- or double-sided printing on credit card format cards (Edikio Access, Flex and Duplex) or long format cards (Edikio Flex only).
- Le Edikio Price Tag software: It’s intuitive and easy to use.
- From consumables to start printing as soon as you receive your solution: a printing ribbon and black PVC cards.
Edikio Price Tag solutions are available in three models: Edikio Access, Edikio Flex, Edikio Duplex
